Belvedere

Mary J. Blige set Avalon, Hollywood ablaze at the one year anniversary of (BELVEDERE) RED's pre-Grammy party. The event highlighted our continued commitment to fighting HIV/AIDS in Africa. Music, fashion, and Hollywood's finest showed their support. Guests included Chelsea Handler, Malin Akerman, Sophia Bush, Forest Whitaker, Heather Graham, Paris Hilton, Kelis, Natasha Bedingfield, and Belvedere Vodka Facebook Fan Sweepstakes winner - Breski Pritchard and many more. 

(BELVEDERE) RED’s kicked off 2012 with David Guetta for the hottest dance party in Brazil.

Brazil and (BELVEDERE) RED got even hotter as beautiful people gathered at Stage - Music Park for fun in the sun in Florianapolis! It’s no secret that music and Belvedere go well together, and David Guetta on the (BELVEDERE) RED stage in Brazil proved it.

Ringing the last NYSE closing bell of the year is an incredible honor, and to close out 2011 that honor was bestowed upon (BELVEDERE) RED. We couldn’t have been more happy to cap off the holiday season of giving by spreading cheer with the special edition (BELVEDERE) RED bottle. The bottle that that just happened to also be the perfect New Year’s accompaniment.

(BELVEDERE) RED made waves at the 10th edition of Art Basel Miami Beach and also showed support for RED and World Aids Day. Art in Miami has grown massively in the last ten years, and the parties were hot. (Belvedere)RED played patron to the arts, throwing the best parties of the season with the likes of Ferrari, Interview Magazine, and The Standard Miami, FountainBleau & Paris. Belvedere guests included Janelle Monae, Solange Knowles, Mia Moretti, and Adrian Brody.

Belvedere painted the town (RED) with events around the world to celebrate World AIDS Day with the special edition (BELVEDERE) RED on December 1, 2011. From Australia to Singapore, (BELVEDERE) RED brought the party to global hot spots to promote their partnership with (RED). Belvedere also launched it’s own quilt panel, as part of the (RED) World AIDS Day campaign, this inspired brand fans to pledge donations to the Global Fund and create their own quilt to spread the message.

Saturday the 19th of November, the Noxx in Antwerp was totally painted in (Belvedere) RED with a large RED carpet at the entrance, RED lightings, RED photo walls, lots of RED balloons and the RED gifts. The concept of RED was explained through the movie, leaflets and hosts. AND there were THE 5 « Men in RED », 5 persons totally dressed in RED creating RED buzz by dancing and giving shows on the dance floor.

(BELVEDERE) RED proudly supported OUT Magazine’s unveiling of four separate covers of its highly anticipated OUT100 issue. Celebrating the issue’s 17th Anniversary, the four covers featured comedienne and LGBT ally, Kathy Griffin; actor Jesse Tyler Ferguson; model Andrej Pejic; and legend and activist Larry Kramer. The 2011 OUT100 issue pays homage to the men and women who have made the year one to remember for the LGBT community. The issue features portraits of each recognized individual captured by photographer Gavin Bond.

Last night, Belvedere Vodka and Interview Magazine unveiled Carsten Holler’s largest US Installation to date at the New Museum, aptly named - the Carsten Holler Experience. Throughout the evening (BELVEDERE) RED served up specialty Magic Mushroom, Love Drug, Psycho Drink, and Love Hippo cocktails.

Belvedere’s perfect brunch accompaniment is back at it again, this time at Jean-Georges Vongerichten’s ABC Kitchen. Our head of spirit creation and mixology, the mastermind Claire Smith, Chef Dan Kluger, Chef Jean-Georges Vongerichten, and Bon Appétit Magazine hosted a Bloody Mary Brunch to launch ABC Kitchen’s new Bloody Mary Brunch menu.

A must-see capital on the Fashion scene, London Fashion week was busy and exhilarating. Without question, the (BELVEDERE) RED launch at the Alice Temperley after-party was a highlight of the season.

Guests including Rosario Dawson and Kate Moss stopped by the London haunt, Bungalow 8 to celebrate the Alice Temperley Collection with a few (BELVEDERE) RED cocktails. The London Fashion Week scene was the perfect canvas for the UK launch of (BELVEDERE) RED.