Today we announce our partnership with (RED)™ and the launch of a Special Edition to raise proceeds for the Global Fund™, the world’s leading financer of programs to fight HIV/AIDS in Africa. 50% of profits from the sale of (BELVEDERE)RED Special Edition will contribute to the Global Fund™. In addition, the multi-platinum, award-winning recording artist USHER has teamed up with us to raise awareness for the issue of HIV/AIDS and emphasize the need for consumers to unite and support programs that offer education and medication on the ground in Africa through the Global Fund™.
